Our Work relates in the following domain

Photo by Kelli Tungay on Unsplash

Data Privacy

Privacy is context-dependent which is now integral to the design of products and services for the end users, however, the decision to incorporate a pro-privacy product or service remains in the hands of the designer.


Designing digital health care tool for community, design practitioner must be receptive. While focusing on increasing awareness and health literacy in community, designers should also focus on making visible and supporting health care system in complex setting and situations.

Data + Design

Leaders in every sector will have to grapple with the implications of big data, not just a few data-oriented managers. The increasing volume and detail of information captured by enterprises, the rise of multimedia, social media, and the Internet of Things will fuel exponential growth in data for the foreseeable future.

Digital Payments

While there has been a lot of discussion on the opportunities offered by digital payments, we also need to acknowledge the challenges involved. There is a constant tension between what is available in terms of the design of digital payment artifacts and what would constitute appropriate design for users who are disadvantaged in terms of income, education and exposure to technology.

  1. Designing Digital Payments for Next Billion Users [Short Paper]

Emergent Users

The Emergent Users are the users who have been significantly disadvantaged in terms of capabilities to (1) access, (2) learn and (3) use ICT. The word ‘Emergent’ signifies this hope which is not conveyed through the terms such as ‘poor', ‘low-literate' or ‘bottom of the pyramid’.

Design for Policy Day

The problems of the future will be increasingly defined by one word—messiness. Technological, socio-political and democratic shifts will play important roles. Their contribution will be more in making these problems complex, indeterminate and interconnected, rather than the other way around.


Often in a typical education system the importance of parents is neglected and how their inputs impact the decision making process of their child is still ignored.

Our goal was to unpack any insights through a human-centerd design approach and how can those insights be used to design effective digital systems

Embodied Navigation

Considering the degree of embodiment required while riding any vehicle , the amount of visual attention a driver needs while driving is significant. When riding on Indian roads the conditions are much worse when compared to other developed countries.

With more and more pervasiveness of the upcoming digital technologies, how can novel digital interactions can be imagined which would serve the context of riding.